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'Two Sides of the Story'
Carers UK & British Gas
Two Sides of the Story shines a light on the silent struggles of the UK's 6.5 million unpaid carers. The film, which kicked off our #ShareThatYouCare campaign, was originally only intended for social. But the client loved the work so much they also decided to run it in cinemas nationwide. It quickly became the most successful social campaign British Gas has ever run.
Directed by David Stoddart through Dark Energy.
creative team
Our Clever You TV campaign highlights the savviness of British Airways Holidays customers in a humorous, thoroughly British way. The first spot, Coffee Shop, led to a 20% increase in holiday sales.
Directed by Juliet May at Merman
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